Unless you’ve been living under rock for the past year or so, you should be aware of just how important social media marketing is to your company. If you’re not on board yet, you can guarantee your competitors are. And with the likes of Facebook, Twitter, LinkedIn and even YouTube providing huge business growth opportunities on a perpetual basis, more and more companies are taking advantage of social media marketing strategies.

So, lets assume you’ve dived in at the deep end and have created relevant business pages and profiles on Twitter, LinkedIn and of course Facebook, what’s next…

The key is to Network! Whatever the platform, social network sites are designed for each user to gain a following or “network” of customers and prospects, willingly “opting in” to receive updates from you or your organisation on a regular basis.

Here’s a quick breakdown of the three main social networking practices:

Twitter: Gain as many “Followers” as possible

LinkedIn: Gain as many “Connections” as possible

Facebook: Gain as many “Likes” as possible

Entre The Social Media Feed…..

So, you understand the importance of gaining as many new “Followers”, “Connections” and “Likes”, but how do you make a start?  With a social media feed installed onto your company website, you’re actively providing a window for all visitors to see an up to date summary of your social media activity. Whether your tweeting about a project or uploading photos of a new installation, who better to whiteness your “going’s on” than a targeted website visitor, who has more than likely proactively searched for your company, or better yet, carried out a relevant keyword search in Google for your products and services.

It’s these people who are most likely to “Follow”, Like” or “Connect” with your business, when invited to click on your social media feed for more information about your businesses’ social media activity.

To enquire about installing a social media feed on your website, call our customer services team today on 0115 9722 050.